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Like most guys, I’m primarily interested in what’s inside the dress, but since I got this lovely picture in my inbox I thought it might interest at least some of my female readers. And also those of you guys who are into wedding dresses, by all means! So, the dress isn’t quite done yet (hence [...]

by Jerry “Doctor Spin” Silver // Twitter, Facebook, LinkedIn
Senior Digital Strategist // Spin Factory

Like most guys, I’m primarily interested in what’s inside the dress, but since I got this lovely picture in my inbox I thought it might interest at least some of my female readers. And also those of you guys who are into wedding dresses, by all means!

So, the dress isn’t quite done yet (hence it won’t be bad luck for me to see it like this), but the young designer working on it is Mari Miltvedt. She has designed for large retail fashion brands, but is mostly into creating one-of-a-kind garments like this one above. She likes to work with tailored feminine outfits and exclusive materials – or so I’m told. Lisah’s wedding dress is made out of 18,5 metres of silk fabric.

If you want to get in touch with Mari, just drop me a line and I’ll use my magic PR skills in order to connect you with each other. And yes, she should really get herself a website soon. This digital stuff is coming into style bigtime, I hear.

My December seems to be turning out just fine, by the way. First some business meetings in Stockholm next week, and then off to a Caribbean honeymoon with my beautiful fiancee/wife, and then back to New York just in time to spend Christmas and New Year’s in my flashy skyscraper apartment on Manhattan. Pretty nice, right?

And if you happen to be on Twitter on the 13th of December when we get married on St Lucia, drop us a line at @doktorspinn or @journalistlisah, will you? It would mean the world to us since we can’t bring all you guys along!

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Behind the keyboard:

Jerry Silver is the author of Doctor Spin, a PR blog that's been around for 15+ years. Via his agency Spin Factory, Jerry is advising brands on how to adapt to a 'digital first' world. In 2016, Cision Scandinavia named him "PR Influencer of the Year". Jerry lives in Stockholm, Sweden with his wife Lisah, news anchor and television host, and their three-year-old son, Jack.


Doctor Spin’s comment policy:
“Great minds discuss ideas, average minds discuss events, small minds discuss people.”
— Eleanor Roosevelt

Reader reactions:

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Janepauline

Wow! Congratulations DoctorSpinn! I’m sure your fiance will be a most beautiful bride on your special day! Congrats to her on the wedding dress, and yes, you really shouldn’t be seeing her in her dress so early :P

Reply
Doktor Spinn

Thanks – and I will try to stop looking now! :)

Janepauline

Wow! Congratulations DoctorSpinn! I’m sure your fiance will be a most beautiful bride on your special day! Congrats to her on the wedding dress, and yes, you really shouldn’t be seeing her in her dress so early :P

Reply
Doktor Spinn

Only now I realize Mari really do has a webpage at http://www.tnhd.se. See, some PR magic right there? Now go visit.

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Skrymta

Nice, best wishes.

Reply
Doktor Spinn

Thanks, man!

Doktor Spinn

Only now I realize Mari really do has a webpage at http://www.tnhd.se. See, some PR magic right there? Now go visit.

Reply
Doktor Spinn

Plus, it’s not done yet, so my luck should be intact. Unless the plane goes down or something; that would otherwise deserve some sort of song from Alanis Morrisette or something.

Reply
Johan Ronnestam

I thought you were not supposed to see the wedding dress before. But blogging it takes it to a new dimension. Anyway. Dressed for success!

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Johan Ronnestam

I thought you were not supposed to see the wedding dress before. But blogging it takes it to a new dimension. Anyway. Dressed for success!

Reply
Doktor Spinn

Plus, it’s not done yet, so my luck should be intact. Unless the plane goes down or something; that would otherwise deserve some sort of song from Alanis Morrisette or something.

Reply
Anton Johansson

Best wishes Jerry & Lisah! And have fun in the lovely Caribbean, nov-dec is the best time to go there! :)

Reply
Doktor Spinn

Thanks man!

Anton Johansson

Best wishes Jerry & Lisah! And have fun in the lovely Caribbean, nov-dec is the best time to go there! :)

Reply
Doktor Spinn

Thanks man!

Mintasa

very interesting blog . i had a lot of fun in reading it. thanks dude…..

Reply
Mintasa

very interesting blog . i had a lot of fun in reading it. thanks dude…..

Reply