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The Selfie Generation Must Grow Up: Exploring Different Levels of Social Media Maturity

Will the selfie generation figure out what it means to be grownups in social media? Or will we remain infantilised kidults?

We Love Long Stories: Crushing the Stubborn Minification of Media Myth

The minification of the media landscape might be a formating illusion. We do in fact love long stories.

The Digital Playbook for Politicians: 14 Essential Behaviours to Adopt Today

A playbook for modern politicians aiming for "digital first".

How to Build a Personal Brand

We all have the tools we need to build our personal brands. And by using this personal brand framework, you can, too.

The Social Media Fakers

People desperately seeking attention and validation through social media are at risk of becoming a sub-class of "social media fakers".

Instagram Strategies (for Businesses)

How do you get real Instagram followers for your business? Here you'll find those few strategies that actually work.

Marie Forleo’s Blog Design

I tend to get hooked on certain bloggers. Being a blogger myself, I enjoy learning from the best. Lately,...

How to Write a Blogger Outreach Email (Including Two Templates)

Examples of how to write blogger outreach emails that will get influencers interested in your pitch.
Jerry Silfwer is a senior marketing consultant based in Stockholm, Sweden. He aides CMOs and Communication Directors to devise best-in-class online strategies, develop junior talent, and lead workshops. He is also a popular speaker on inbound marketing, social media trends, and strategic communication.
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