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data-driven marketing

Initiative Q’s Viral Loop

Initiative Qs go-to-market strategy is a powerful viral loop.
Data warehouse.

Get a Data Warehouse

Datadriven PR- and marketing is the future. But the time to invest in a data warehouse is now, not tomorrow.

Find Your Publics

Do you know exactly who you want to reach, but not exactly where to find them online? For today's reader question, I'm looking deeper into...