An animated video on various subconscious persuasion techniques. My favourite technique is priming.

Programmatic Brainwashing: The Scary Art of Micro-Targeting Individuals

Brands will start to explore psychological “pre-suasion” campaigns micro-targeting individuals. Welcome to the advent of inception marketing.

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How to Persuade Anyone of Anything: Prime Your Audience and Frame Your Message

How do you persuade anyone of anything? It requires careful preparations, active listening — and good ethics.

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11 Evil Leadership Hacks

The dark secrets of leadership that no-one talks about.

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