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Here you’ll find all Doctor Spin’s articles on new technology, business trends, and conference reports.

The Selfie Generation Must Grow Up: Exploring Different Levels of Social Media Maturity

Will the selfie generation figure out what it means to be grownups in social media? Or will we remain infantilised kidults?
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The AI Anchor in China

The Chinese government has found a way to cut costs and add speed to their news broadcasting by using a virtual news anchor modeled on a human.
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Deepfake Videos are Coming

Now, just about anyone can be in almost anything — and there's no clear solution or any serious consequences.

How to Keep Up with Online Trends

How do you keep up with digital trends in today's wired world — and must you become a Pokémon marketing expert now?

The Web is Flat No More

The world is not flat, so why should the web be any different? New technology might just change marketing and PR — again.

How I Used Machine Learning to Predict Soccer Games for 24 Months Straight

From a simple Python program and less than 10,000 lines of code, I still had made something that performed just as well as the market.

The Social Media Fakers

People desperately seeking attention and validation through social media are at risk of becoming a sub-class of "social media fakers".

DMEXCO 2015: My Conference Report

Digital marketing conference DMEXCO 2015 had 500 speakers and 43,384 visitors. Big topics included digital transformation, ad blockers, and customer journeys.
Jerry Silfwer is a senior marketing consultant based in Stockholm, Sweden. He aides CMOs and Communication Directors to devise best-in-class online strategies, develop junior talent, and lead workshops. He is also a popular speaker on inbound marketing, social media trends, and strategic communication.
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