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Inbound Marketing

Here you’ll find all Doctor Spin’s articles on inbound marketing, landing pages, and lead magnets.

The Inbound Marketing Paradigm

When it comes to inbound marketing, most marketers think about landing pages, conversion rates, and marcom softwares. But it's more than that.

Front Page Cannibalism

Instead of trying to cram everything into one single front page, your business could make good use of multiple high-converting front pages.

Headline Optimisation with WordPress

If you're a PR pro and a Wordpress-lover, then you should check out KingSumo Headlines which will help you write better headlines with A/B-testing.

Iceberg Publishing

A great website can be so much more than the sum of all pages linked from your site's navigation menu.

Marie Forleo’s Blog Design

I tend to get hooked on certain bloggers. Being a blogger myself, I enjoy learning from the best. Lately,...

The Campaign Site — Please Rest In Peace

Agency billing is a complicated beast. Or perhaps not.
Jerry Silfwer is the senior PR strategist behind Doctor Spin. Via his agency Spin Factory, Jerry is advising brands on how to adapt to a 'digital first' world. He lives in Stockholm, Sweden.
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