The year when Jack came along and changed everything.
A great website can be so much more than the sum of all pages linked from your site's navigation menu.
Star Wars is just a perfect example of classic storytelling.
Why you should be pointing at buttons to increase your site's conversion rates. When I started doing it, my conversion rates went up with 17 percent.
Getting in front of other people's audiences (OPA) is the key to growing your online community fast.
In my last post, How To Develop A Strategy Bullshit Detector (SBD), I wrote about the importance of designing marketing strategies to win. I'm very...
Is it crystal clear how the "strategy" will help the brand to beat their competitors and win in their marketplace?
Key takeaways from my conversation with David Edelman, McKinsey Digital at the Adobe Summit 2014.
It seems like classic PR theories age gracefully. Instead of going out-of-date, they get amplified as we communicate with each other more and more.
Content marketing doesn't have to be difficult. This simple strategy proves it — and you can use it, too.
Hey, guys. I'm going to keep this one short and sweet: A lot of companies are struggling with a broken Facebook page at the moment...
I tend to get hooked on certain bloggers. Being a blogger myself, I enjoy learning from the best. Lately,...
I've read Gary Vaynerchuk's latest book, Jab, Jab, Jab, Right Hook. If you're wondering if you should read it too, then my recommendation is a...
Examples of how to write blogger outreach emails that will get influencers interested in your pitch.
Instead of passing judgement, seek to understand. You'll find humanity even where you least expect it.
How do you improve your storytelling? These simple scripts will help you — in less than 15 minutes.
Do you ever find yourself being misunderstood? Most of us experience this from time to time. Whether this is because of you or the world...
Instead of going big every time, consider the Nash equilibrium and pitch Magic Middle Influencers instead.
Albert Einstein famously said: Insanity: doing the same thing over and over again and expecting different results. Yes, it's easy to be very cool about this,...
Okay, so I'm probably not the only 30+ dude who has a manchrush on Tim Ferriss, the wildly successful lifehacker. And dare I say; Ferriss...
If you're anything like me, you love the power of language. But as for digital marketing, we're simply in definition hell right now. We've been there...
You need a massive action strategy to achieve massive success. Inspired by Tony Robbins, 'massive action' is also applicable for fast online growth.
Avoid common blog contest mistakes when asking an influential blogger to host your next contest.
Apply the honeymoon outreach technique and increase your influencer marketing success rate.
I know it's just a television show and all, but it's still so gratifying to see President Bartlett deliver this epic burn.
You need some Facebook content that's fun but don't require all that much effort? Well, I got seven classic Facebook Concepts for you. And you can easily whip 'em up in an instant!
Are you an entrepreneur looking to make it big in digital America? Then I've got a great piece of advice for you. It's simple, direct and powerful. But be prepared for a PR challenge of a lifetime.
It can be tricky to pitch TV news reporters. Here's my best advice on how to do it right.
Ever heard of 'tribal marketing'? It's an interesting take on brand communication and you should check out 'Tribaling' by Elia Mörling.
If you're a blogger and you haven't heard about Triberr, then that's a bloody shame. It's a social platform for bloggers — and it's beginning to make some noise.
Peter Shankman is an author, entrepreneur, speaker, and worldwide connector, recognised worldwide for radically new ways of thinking about social media, PR, marketing, advertising, and customer service.
If you're into lifelogging and you find yourself facing a period of getting into shape and health improvement, then get the Basis. Use it as a tool to get yourself where you need to be and use it until you reach your goals.