Reading time: 3 minutes

Inspired by Robert Safian, Fast Company who coined the term Generation Flux, I've collected some fluxes for my own digital year 2013 in a GenFlux Manifesto.

by JERRY SILVER // Twitter, Facebook, Instagram
Digital PR specialist and CEO at Spin Factory

Inspired by Robert Safiancolumn writer for Fast Company who coined the term Generation Flux, I’ve collected some thoughts for my own digital year 2013 in a manifesto of sorts, a GenFlux Manifesto.

Flux, by the way, means:

Constant or frequent change; fluctuation.

So here we go.

These will be my guiding principles moving forward.

Flux I — Embrace Flux

In February 2012, Fast Company writer Robert Safian coined the term Generation Flux. I like the idea of seeking opportunity and structure in chaos and taking comfort in innovation and iteration, not as a skill, but rather as a chosen lifestyle.

“GenFlux is an attitude, not a demographic. It embraces paradox and diversity. It sees opportunity in today’s chaos. It rejects nostalgia and fear of change.”
– Robert Safian

Flux II — Adapt Constantly

I’m not trying to change the world directly, but I’m I’m fascinated by the idea that you can change the world indirectly — by adapting to change yourself. Charles Darwin said it best:

“It is not the strongest of the species that survives, nor the most intelligent. It is the one that is the most adaptable to change.”
– Charles Darwin

Flux III — Mutual Gains

Some believe that conflict is a healthy path to progress. But I’ve always subscribed to the mutual gains approach and I see no reason not to pursue this principle in 2013 as well.

“Find win-win people, do right by them and try your best to stay clear of the rest.” <<< Click to tweet.
– Jerry Silfwer*

* Yes, I know that quoting yourself is douchebaggery. Last time, I promise.

Flux IV — Introverts Are Cool

I take pride in being part of the quarter of the population that can be described as introvert. As discussed by Carl Kingdom in this blog post, introverts do have an important place in society.

“Introverts are often individualists. They don’t follow the crowd. They’d prefer to be valued for their novel ways of living. They think for themselves and because of that, they often challenge the norm. They don’t make most decisions based on what is popular or trendy.”
– Carl Kingdom

Flux V — Hack Habits

In my experience results may vary short-term, but long-term success always boils down to being able to do good things again, again and again. In plain terms — if it’s not a habit, then it’s simply not recipe for success.

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.”  <<< Click to tweet.
– Aristotle

Flux VI — Go For Flow

The “happiness scientist” Mihaly Czikszentmihalyi asks, “What makes a life worth living?” Well, I believe involvement breeds passion, commitment breeds talent and discipline breeds excellence.

“It is by being fully involved with every detail of our lives, whether good or bad, that we find happiness, not by trying to look for it directly.”
– Mihaly Czikszentmihalyi 

Flux VII — Hack Acceleration

I always come back to the Acceleration Theory, meaning that your final performance is dependant on how you build momentum rather than how fast you can reach top speed. You win when you win and never before that.

Flux VIII — Eliminate Decision Fatigue

Recently, I’ve given decision-making much thought. Making informed decisions require thought which in turns takes precious energy. And it’s my belief that successful individuals are masters in making the best possible.

I like the way Barack Obama does it, as described in this Lifehacker article. Focus on the important decisions, eliminate the rest.

Flux IX — #NoEcho

I’ve never considered myself to be a news outlet. I don’t like the idea of having people following me online to get the latest news. If my ego could dictate this, I’d rather have people following me for the insights I share, not just my own, but others as well.

In the comment field of my post Why I won’t Be Retweeting Mashable This Year, Triberr co-founder Dino Dogan suggested a movement for this, the #NoEcho movement. I think this sounded pretty cool and will connect with Dino to see if we can give it a go.

Flux X — Ship, Ship, Ship

Inspired by Seth Godin, who always point out how important it is to actually get deliverables and products out of the door, I’ve learnt that it’s what you do that impacts people and helps you succeed. To ship is a skill in itself and I rather be shipping good shit than contemplating greatness.

“Real artists ship.” <<< Click to tweet.
– Steve Jobs

Image credit: I Loaf To Think

Want the next article in your inbox?

Subscribe now and join 3,900+ kickass spin doctors
(+ download 23 Tactics for Content Promotion as signup bonus).


SUBSCRIBE

###

PR Blogger:

Jerry is the author of Doctor Spin. He's passionate about PR and strategic communications and runs the agency Spin Factory and hosts online courses at Spin Academy. Jerry lives in Stockholm, Sweden with his wife Lisah, television news anchor and journalist, and their two-year-old son, Jack. Click here to subscribe to Jerry's PR articles and get exclusive updates!

Interested in Jerry’s services or speaking engagements? Learn more.