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I am writing this on a MacBook Pro, surfing via an Airport Extreme connection and one of my two Iphones will wake me up pretty soon, playing a song I downloaded from Itunes. Steve Jobs is not only a man who made an impact, he made an impact on my life. I’m sad because the […]

by JERRY SILVER // Twitter, Facebook, Instagram
Digital PR specialist and CEO at Spin Factory

I am writing this on a MacBook Pro, surfing via an Airport Extreme connection and one of my two Iphones will wake me up pretty soon, playing a song I downloaded from Itunes. Steve Jobs is not only a man who made an impact, he made an impact on my life.

I’m sad because the world has lost a brilliant mind, a genius in the pure sense of the word. He built an amazing company. He was a brilliant marketeer—remember 1984? An exceptional speaker and pitcher. Saying that Steve Jobs was a visionary of our time is understating it. And he literally changed the world. His place in history is well-deserved.

In my book, any man or woman who decides to change the world and changes is it, belongs to us all, for better or for worse. He fought the cancer and he tirelessly followed his passion and didn’t step down from his position at Apple until only a couple of weeks before his death. He sure was true to his mission.

Rest in peace, Steve.

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Behind the keyboard:

Jerry Silver is the author of Doctor Spin, a PR blog that's been around for 15+ years. Via his agency Spin Factory, Jerry is advising brands on how to adapt to a 'digital first' world. In 2016, Cision Scandinavia named him "PR Influencer of the Year". Jerry lives in Stockholm, Sweden with his wife Lisah, news anchor and television host, and their three-year-old son, Jack.

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