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New Logo For Sweden Social Web Camp 2011

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Sweden Social Web Camp is indeed a very strange phenomenon. The first unconference took place in 2009, and several hundreds of Swedish social media enthusiasts camped on a remote island, Tjärö. The second one grew even bigger and now we’re even awaiting the third annual camp.

Why tech geeks and social media naturals go camping together? I don’t know. I’ve heard it all started with a suggestion of meeting up five to ten people for a weekend to talk social media in a cabin somewhere, but it kind of grew from there—word of mouth style. With a little help of passionate souls and the internet, of course.

An each year, a new user-generated logo. I really like it.

So, it’s a fascinating unconference and definately the place to be to meet digital influentials who enjoys each others’ company. This year’s camp will be between 11-14 August 2011. I’ve been to the previous two camps myself, but will I be able to go this year as well? I sure hope so.

Have you been there? How to explain this unconference to an international audience? How would you describe the camp in English in just a few sentences?

  • Celebrate Mashable Social Media Day 2011 in Glen Ellyn (wiredprworks.com)
  • The Shaping of The Social Media We Know (brasstackthinking.com)
  • 5+ ways to make digital #PR pros run a mile (higher-and-higher.com)
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PR Blogger:

As the author of Doctor Spin, Jerry's passionate about PR and strategic communications. He runs the agency Spin Factory and hosts online courses at Spin Academy. Jerry lives in Stockholm, Sweden with his wife Lisah, television news anchor and journalist, and their two-year-old son, Jack. Click here to subscribe to Jerry's posts!

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